Privacy Notice for Astromono Readers

Hello! This Privacy Notice explains how ASTROMONO, as a website, processes information about visitors. Read on!

Who’s Who and What This Privacy Notice Covers

Let’s talk first about who I am, what I do, and what this Privacy Notice covers.

My name is Luis Landero and I’m the writer, designer and content creator for ASTROMONO, a network of websites that includes the blog you’re currently reading as well as its Spanish language version and a YouTube channel where I create and publish videos (in Spanish only, sorry!).

To keep things simple, in this Privacy Notice I will refer to the visitors of my blogs as my “Users,” and I’ll refer to my blog websites as “Sites.” Users to those Sites can read published content and interact with the Sites through features such as comments.

I put together this Privacy Notice to help my Users and Site visitors understand the information I collect about them, and how that information is used and disclosed.

Alright, with those introductions out of the way, let’s turn to how I collect, use, and share information about visitors to my Sites.

Information I Collect About Visitors to My Sites

I collect information about visitors to my Sites in a few different ways–I collect some information automatically, and I collect any information that my Users provide to the Sites.

Information a Visitor Provides to a Site

We’ll start with information that visitors provide directly to a Site, which primarily happens when visitors type into a text field on a Site, like a comment field or a sign-up form.

Here are the most common ways in which a visitor directly provides information to a Site:

  • Follower and Subscriber Information: When a visitor signs up to follow or subscribe to a Site using the Newsletter Form, I collect the sign-up information requested by the Site, which typically includes an email address.
  • Site Comments: When a visitor leaves a comment on a Site, I collect that comment, and other information that the visitor provides along with the comment, such as the visitor’s name and email address.
  • Crowdsignal Survey Responses: When a visitor completes a poll, quiz, or other type of survey prepared by me via Crowdsignal.com, I collect the visitor’s responses to those surveys, and other information that the survey requires for a poll/quiz/survey response, like an e-mail address.
  • Order and Shipment Information: If a visitor orders something (hooray!) from a Site using my store and ecommerce features , I may collect information to process that order, such as credit card and billing information, and an address for shipping the package along to the recipient and calculating applicable taxes.
  • Other Information Entered on the Site: I may also collect other information that a visitor enters on the Site–such as a contact form submission, a search query, or Site registration.

Information I Automatically Collect from the Site

I also automatically collect some information about visitors to a Site. The information I automatically collect depends on which of areas of the Site a visitor uses. I’ve listed examples below:

  • Technical Data from a Visitor’s Computer and Etcetera: I collect the information that web browsers, mobile devices, and servers typically make available about visitors to a Site, such as the IP address, browser type, unique device identifiers, language preference, referring site, the date and time of access, operating system, and mobile network information.
  • Visitor Interactions: I collect information about a visitor’s interactions with a Site, including the comments.
  • Location Information: I may determine the approximate location of a visitor’s device from the IP address. I collect and use this information to, for example, tally how many people visit my Sites from certain geographic regions.
  • Akismet Commenter Information: I collect information about visitors who comment on Sites that use the Akismet anti-spam service from WordPress. The information I collect typically includes the commenter’s IP address, user agent, referrer, and Site URL (along with other information directly provided by the commenter such as their name, username, email address…oh, and the comment itself, of course.)
  • Crowdsignal Response Information: I collect information about visitors who respond to a Crowdsignal survey. The information that I collect typically includes IP address, browser type, operating system, user agent, and the web page last visited.
  • Information from Cookies and Other Technologies: A cookie is a string of information that a Site stores on a visitor’s computer, and that the visitor’s browser provides to the Site each time the visitor returns. Pixel tags (also called web beacons) are small blocks of code placed on Sites. My Sites are built using WordPress, a Content Management System created by Automattic, which uses cookies and other technologies like pixel tags to help identify and track visitors and Site usage, and to deliver targeted ads when ads are enabled on a Site through WordAds or Jetpack Ads (see the “Other Tools” section below for more details). For more information about our use of cookies and other technologies for tracking, including how visitors can control the use of cookies, please see my Cookie Policy.

How I Use Visitor Information

I use information about Site visitors in order to, for example, create and manage my Sites, sell products and services on my Sites, flag and fight comments from spammers, and collect information through polls, quizzes and other surveys.

I may also use and share information that has been aggregated or reasonably de-identified, so that the information could not reasonably be used to identify any individual. For instance, I may publish aggregate statistics about the use of my Sites.

How I Share Visitor Information

I may share information collected about Site visitors in the limited circumstances spelled out below:

  • Subsidiaries, Employees, and Independent Contractors: I may disclose Site visitor information to my subsidiaries, my employees, and individuals who are my independent contractors that need to know the information in order to help me provide my services to my Users, or to process the information on my behalf. I require my subsidiaries, employees, and independent contractors to follow this Privacy Notice for information about visitors that I share with them.
  • Third Party Vendors: I may share Site visitor information with third party vendors who need to know this information in order to provide their services to me. This group includes vendors that help me provide my services to my Users. I require vendors to agree to privacy commitments in order to share information with them.
  • Legal Requests: I may disclose Site visitor information in response to a subpoena, court order, or other governmental request.
  • To Protect Rights, Property, and Others: I may disclose Site visitor information when I believe in good faith that disclosure is reasonably necessary to protect the property or rights of ASTROMONO, my Users, third parties, or the public at large. For example, if I have a good faith belief that there is an imminent danger of death or serious physical injury, I may disclose information related to the emergency without delay.
  • Business Transfers: In connection with any merger, sale of company assets, or acquisition of all or a portion of my business by another company, or in the unlikely event that ASTROMONO goes out of business or enters bankruptcy, Site visitor information would likely be one of the assets that is transferred or acquired by a third party. If any of these events were to happen, this Privacy Notice would continue to apply to Site visitor information and the party receiving this information may continue to use this information, but only consistent with this Privacy Notice.
  • Information Shared Publicly: Information that visitors choose to make public is–you guessed it–disclosed publicly. That means, of course, that information like visitor comments are all available to others, including information about the visitor that is displayed in connection with a comment (such as a visitor’s username and Gravatar). Public information may also be indexed by search engines or used by third parties.

How Long I Keep Visitor Information

If I am not legally required to keep it, I generally discard information about Site visitors when no longer needed for the purposes for which I collect and use it — those purposes which are described in the “How I Use Visitor Information” section above.

For example, I keep the web server logs that record information about a visitor to one of my Sites — such as the visitor’s IP address, browser type, and operating system — for approximately 30 days. I retain the logs for this period of time in order to, among other things, investigate issues if something goes wrong on one of my Sites.

As another example, when a Site visitor views one of my Sites I use their IP address in order to update my Site Stats with information about their visit, like what country they are in. I keep that IP address for approximately 30 days to give me time to calculate my monthly Site Stats and address any issues with those counts.

Other Tools

My Sites may contain ads from third party ad networks and advertisers, and I may integrate other tools and services on my Sites (such as Google Analytics and third party plugins). Please note that this Privacy Notice only covers the collection of information by ASTROMONO, and does not cover the collection by any third party.

Ad networks and analytics providers may set tracking technologies (like cookies) to collect information about visitors’ use of a Site and across other websites and online services, such as a visitor’s IP address, web browser, mobile network information, pages viewed, time spent on pages, links clicked, and conversion information. This information may be used by those companies to, among other things, analyze and track usage, determine the popularity of certain content, and deliver advertisements that may be more targeted to visitor interests. For more information about how to manage and delete cookies, visit aboutcookies.org, and for more information on interest-based ads, including information about how visitors may be able to opt out of having their web browsing information used for behavioral advertising purposes, please visit aboutads.info/choices (US based) and youronlinechoices.eu (EU based).

Other Resources

This Privacy Notice has been created with the gracious help of Automattic, the developers of the platform used to manage, edit and publish content on my Sites, named WordPress.

You can follow privacy.blog for more information about privacy and transparency at Automattic.